The internet is the now the main tool to reach to your previous, current and prospective clients and customers. It is also a field to gain further knowledge in order for you to follow the trends, get to know more about your target audience, research about your competitors, set your priorities and focus on a specialization.
Professional SEO experts who offer SEO in phoenix and neighboring cities cited very important ways in how to promote your new small business online and the following are:
Promote it to family and friends first. Your very first clients are mostly friends or family members and they can also be some of the greatest promoters of your goods or services. They are considered as branches of your numerous “leaves” of clients so you need to promote it to them first.
Create/Customize your website. Your website is the soul of your business online. Your website is an all in one information source wherein you can post related information about your business, testimonials from your customers, services you offer and links to your social media pages. Without it, people may doubt the credibility of your business. You just have to pay for the monthly hosting, one-time payment of the domain name of the site, and if you want to have it handled by experts you can just pay for the monthly maintenance.
Get involved in Social Media. Facebook, Twitter, LinkedIn, Google +, are now the newest battlefield of businesses from small entrepreneurs to large corporations. Not because they are battling against their competitors but because their targeted audience spends more time in social media than any other websites. It is one way of reaching them. This is according to professional SEO marketing experts who did several researches on the field of Social Media Marketing.
Submit business address to Local Directories. People who want to know the performance, ratings, quality of service of a certain company (to be specific local businesses) relies on local business listings to get the information they need. Yelp, Yellowpages. Yahoo Local, Google + local, Superpages, MerchantCircle are just some of the more popular directories.
Email Marketing. Have you received a congratulatory message, thank you message, holiday greeting and other messages from a company? That, my friend, is a sample of email marketing. It is as simple as sending updates, company news, and the messages mentioned above to a group of people (clients both current and previous as well as prospects) for them to be updated with your business’ status.
Post articles and blogs related to your business. Posting articles and blogs about your business and other related topics is one of the simplest ways of promoting your business. Use appropriate keywords to Make sure that you are replying and updating these blogs and articles to let the audience know that you care for their opinion.
Participate in forums and discussions. Joining discussions and forums related to your business is also a key pointer of your business since you can definitely share to everybody in that forum your opinion and establish yourself as an authority in your niche.
Live Video Marketing. Live Video Marketing is the newest in the marketing field since there are only few sites before that covered live video. But now, sites like youtube, Ustream and other live streaming sites are doing this for free. You just have to attach the link of your livestream to your email blasts and include the schedule as well.
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