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Is Audio Important for Videos used in Social Media Marketing?
July 25, 2016Quick answer: It depends, because the role of sound can vary depending on where a video is posted. About 85% of videos watched on social media platform Facebook is watched with the audio turned off. Most brands and websites like Little Things, Mic, Cooking Panda, and PopSugar who are publishing video content on Facebook reveal more »
How to Take Advantage of Facebook Live: 6 Tips
July 18, 2016Earlier this year, Facebook rolled out a new feature on their platform called Facebook Live. It is designed to let users broadcast videos in real-time. As you are streaming, you will see the number of people viewing the video as well as their names and comments. Once done, your video will be saved to your more »
PPC Mistakes that can Damage Your Campaign
July 11, 2016You’ve probably heard of Pay-Per-Click or PPC, but do you know what it can do for your campaign, and how to harness it properly? Here’s everything you need to know about it. PPC Basics PPC is an internet advertising model harnessed by businesses to drive traffic to their website. This is conducted by utilizing a more »
3 Effective Ways to use LinkedIn to Generate Leads
July 4, 2016Considering that professionals who use LinkedIn are in the site to keep up with the latest industry trends and to discover new thinking within the industry, it makes sense that it is an ideal target for those who are trying to penetrate the B2B and B2C market. After all, you already have the right audience more »
Preparing for Multi-platform Expanded Text Ads
June 30, 2016The landscape for internet marketers has changed once again, as Bing announces that it will be introducing Expanded Ads to the Bing Ads program. This announcement is significant to internet campaign managers and SEO specialists, as well as business owners since this makes targeting positive online presence much easier and more fluid. What are more »
When is the Best Time to Post on Social Media
June 23, 2016From obscure websites that let users connect with family and friends back in the day, social media is now a tool for businesses to widen their target market, share content with their business audiences, and maintain a positive online presence. However, since technology tends to make everything fast-paced, some people just easily breeze through social more »
7 Ideas to Make the Most Out of Your Internet Marketing Campaign
June 15, 2016While most businesses nowadays prefer a strong social media presence to market their products and service, it is only the tip of the iceberg. The internet is a powerful, all-encompassing tool that can be a great help in successfully marketing your business. As such, there are other techniques that you can use to make the more »
AdWords Goes More Mobile-Centric with New Updates
June 8, 2016Google is rolling out new changes on AdWords with the goal of helping marketers and businesses step up their game on a playing field that’s becoming more mobile-centric. “Over the last several years, we’ve discovered that accounting for mobile and designing for mobile-first are two very different things. That’s why we’ve completely transformed how we more »
SEO Tip: The Link Between Blogging and Rankings
May 31, 2016Is blogging really essential for a website? Quick answer: Absolutely! Blogging is a very powerful marketing tool that benefits your rankings as well as your audience. While posting new content consumes a considerable amount of time and takes hard work, it will be worth it in the long run. Here are seven reasons why. more »
8 Reasons Why Email Marketing Still Work Wonders Today
May 20, 2016In the advent of social media, with so many companies already having their own brands managed by social media marketers, is there still room for email marketing? Apparently, there is. E-mail marketing has many distinct advantages that make a compelling case against other forms of brand awareness proliferation, even in the onslaught of the more more »
